
INSPIRING CHANGE
circular materials strategies
for positive products
with negative impact
materialscout is part of the Ellen MacArthur Foundation community
© BSH Hausgeräte GmbH
Circular materials strategies
are key to assuring product portfolios that stand out as cohesive & relevant.
These strategies address legislation, markets, supply chains, production and end-of-life.
* Guidelines for implementing sustainable and circular materials and processes
* Materials evaluation & sourcing for a lower environmental impact & net-zero production.
* Materials & Technologies trends reports, translated to strategic roadmaps
helping you choose the right MATERIALS for your circular product

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Identifying the most relevant circular materials based on your mechanical requirements, target price, target market, location and sustainability goals.
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Creating, together with your designers, materials-led design concepts that will evolve to convincing products.
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Producing custom materials samples & prototypes, to help you feel & test your design.
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Analysing your currently used materials and suggesting alternatives that address your financial, commercial, functional and environmental challenges.
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Finding the right converters & producers for your products.
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Adapting your materials procurement & production processes to fit the circular economy.
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Writing your materials story to best communicate it to your audience.





























“Creating a cross-portfolio design language to establish a connection between various products and enhance perceived quality relies greatly on the consistency of colors and material finishes used. materialscout helped us build our CMF strategy and source materials suppliers that can deliver exactly what we need”
Fabian Nehne, Director Identity and Experience Design, Huawei Technologies


It’s all about passion for materials & technologies.
Empowering products that have a positive effect and a negative impact.
We stir materials driven processes, leading to products, spaces, services that have a positive footprint. Processes that take into account legislation, consumer tendencies, materials sourcing, processing, implementation and usage with a circular approach.We provide materials-led research, strategy, concept development, curation and creative direction to international brands and design agencies.
Connecting the materials industry with the creative industry, linking designers, engineers, products managers, suppliers and recyclers to solve materials challenges together. Collaborating with other professionals, across all branches of the industry, enables materialscout to deliver comprehensive and convincing materials strategies.
Efrat Friedland Founder of materialscout, co-founder of Positive Plastics.
Educated and trained as an Industrial designer, she spent the last 20+ years focusing on materials and technologies in the field of Industrial Design.
Aside her materials consultancy work, she established three materials libraries worldwide, curated numerous materials exhibitions and taught designers materials technology. You can find Efrat speaking at international fairs and conferences, writing for professional magazines, using every opportunity she has to promote responsible, informed and sustainable use of materials.
part of the Ellen MacArthur Foundation community
WE COLLABORATE WITH
LCA & Circular Economy
Technical Textile Consultancy
Strategic Design & Innovation

MEET THE TEAM

PATRICK ZIMMERMANN
design strategist
business models & storytelling
MUNICH

KAROLINE HEALY
senior materials researcher
trends & sustainability
LONDON

NOEMÍ CORTIZAS MARTINEZ
senior materials researcher
CMF design & technologies
PARIS

ERIC R. LARSON
senior plastics engineer
design wizard
SAN-DIEGO